
Originally Posted by
BellusDuFenna
As much as I like the light-heartedness of this thread thus far, I think I might just be required to be a bit of a "wet blanket" here, although I prefer the term "Messenger of Reason". This could be for good or for ill, depending on your opinion of what I have to say.
This email came from Marketing, as Sapience implied previously, which tells me one thing above all else: Barring a major issue arising on Bullroarer, the release date is now a known thing to Turbine. Obviously, they won't tell us what that is yet, because if a major problem arises which necessitates pushing that date back, there would be hell to pay from much of the forum community. I believe that this also tells us that the vast majority of Update 2 is finalized, with only minor bugfixes and polish to be done between now and the release date... again, barring a major problem arising with the content update.
Next, and in my opinion, more importantly, i think this means the release of Update 2 will occur in the next two weeks. March 1st is possible, but if I had to guess, I'd say March 8th is much more likely. Why so soon, though? Because Marketing knows that they don't want to start hyping Update 2 too soon, or it loses much of its drawing power. Three to four weeks from now, people won't be thinking about that email anymore, and any in-game ads for the update will be ignored, as we'll all be quite used to them by then. Also, in previous experience, similar emails for previous updates have gone out no more than two weeks in advance, as far as I recall.
Now, one could argue that both 3/1/2011 and 3/8/2011 are good launch dates for Update 2. The former may have people claiming it is coming "too soon", but it also would be able to take a slight amount of thunder away from a new MMO (which I shall not name) that is launching that day. The latter date is better in my opinion, though, since it doesn't directly compete with that game launch and will have the benefit of seeming less rushed, even though it is only an extra week.
Also remember that Kate Paiz in her last Producer's Letter described the content update after Update 2 by the name "The Anniversary Update", which means late April to early May release. That puts Turbine under the gun time-wise, just a bit. They've been averaging 3 months or so between updates since we went Free-to-Play, so pulling off another content update so soon will be tricky, and every week that goes by makes it even more difficult to do. They have about 10 weeks right now, if Update 2 were out today.
Perhaps Kate did the Devs a bit of a disservice by indirectly pinning a release window on Update 3 by calling an Anniversary Update, or maybe it is already planned to be rather light on content, so it will necessitate much less testing before launch? We can only speculate on that right now. But if Turbine is going to keep up the schedule their Executive producer outlined just a few months back - which they have thus far kept to, mind you - getting Update 2 out sooner rather than later would definitely be a plus for them.
Regardless, expect it soon, perhaps sooner than many of you might wish.
Just saying.