Turbine is participating in a charity doing a 24 hour gaming marathon. Here is their facebook posting for those who don't use that site:
Help us Help kids!
On October 20th, Team Turbine will be participating in Extra Life, a 24 hour gaming marathon to raise money for Children's Miracle Network Hospitals.
The LOTRO Community Team, Sapience, Celestrata, and Clover along with other Turbine employees have signed up to support their local Children's Hospitals.
It's our sincere hope that you'll find it in your heart to support us with a donation that will go directly to that team member's chosen hospital. Just follow the link, choose the Team Turbine member you'd like to support and accept our sincere thanks.
If you're participating in Extra-life yourself, why not join Team Turbine and help us reach our goal.
Together we can accomplish so much more!
(end of the facebook posting)
The link to Team Turbine is here: http://www.extra-life.org/index.cfm?...am&teamID=9175
Though this is great in the sense that they're earning money for a charity, and a gaming marathon seems just right for a gaming company, let me propose a few other (possibly more healthy for MMO addicts and young impressionable gamers) alternatives to raising charity money.
Other ways Turbine could have raised money are:
1. Having people donate their monthly subscriptions to the charity instead of using it to play the game, it’s a free to play game anyway so the players would still have access to limited parts of the game. Or, even better, they could give the players the VIP time they gave money for (if they gave $60 then give them 6 months VIP, if they gave $15 give them one month, etc.). Of course there would be a max limit here for the VIP status, maybe 6 months, so the company didn’t lose too much revenue.
2. Take half of the revenue earned by Mithril Edition and donate that to charity.
3. They could have LotRO (Lord of the Rings Online), DDO (Dungeons and Dragons Online), and Asheron’s Call badges for backpacks/purses/hats or sell steeds on the game for customers to buy and donate proceeds to the charity.
4. Have their Dev team do a walk-a-thon dressed up as Lord of the Rings characters with their customers and earn donations that way and maybe even sell their costumes and give additional proceeds to the charity (hey, that horse Dev costume would make millions :P).
All in all I wish Turbine and whomever participates good luck! I will not participate in this gaming marathon because I would feel pressured to keep gaming for hours due to the charity hanging over my head, and I have another charity marathon to do. Remember, get up every hour, eat and go to the bathroom when you need to (don't wait cause time will escape you) and get sleep! Oh, and remember it's just a game, so have fun!